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  • GTM is like SDLC

    GTM is like SDLC

    Craft construction and factory construction are different ways to achieve the same goal. If you want a table, you can craft one by selecting lumber and using a wide variety of carpentry skills to shape and sand and varnish a table. Or you can select an item from a table…

  • Small Data 2024 Review

    Small Data 2024 Review

    This week I went to the Small Data conference. It was really interesting, here are some rough notes. Big Data is Not a Number Jordan Tigani, MotherDuckRuns over the history of cloud systems development: horizontal scale instead of vertical scale, tools to manage emergent complexity, frameworks to manage complex tools.…

  • Entropy Gonna Get Your Data

    Entropy Gonna Get Your Data

    Here’s some followup to my Norton’s Law post — Quinn Norton explained “The main thing I’d add, and I should revisit this, is that it’s an expression of not too complex information theory/physics in our current data landscape: information, in all its glorious forms, requires energy, and if it doesn’t…

  • Steering from the Engine Room

    Steering from the Engine Room

    Let’s say you’re in disagreement with the leaders of your organization. It’s not unusual, especially for a product manager. You’re hired to be independent and creative, but only up to a point. And so a new owner comes in, or a new team, or a new priority… the business wants…

  • When Does Architecture Matter

    When Does Architecture Matter

    I’m thinking of two orgs that did cloud by oh shit lift and shift and then rebuilt everything with more cloud-native architectures. The first org planned and executed that rebuild as a company-wide effort. They mandated, “We will all focus all our effort on doing this The Right Way (TM)”…

  • Security Dependencies

    Security Dependencies

    It sucks that this happened. It sucks that there are wildfires too, but we’re too late to change the causes so we live and sometimes die with the results. As with smoky skies and the occasional torching of a community, so with annoying security products and the occasional loss of…

  • Scripted and Off-Book Sales Engineers

    Scripted and Off-Book Sales Engineers

    I was some form of quota-carrying B2B (business to business) sales engineer for about 12 years, and have worked closely with these field engineers ever since moving into product management. There are many paths to success in the field, and I appreciate the clarity of a compensation plan: you’re either…

  • The Systems Audit Sales Tool

    The Systems Audit Sales Tool

    One of my early steps along the path from English major to product manager was a role in the late nineties at a value added reseller in Emeryville, California. Now only visible as ripples in old records and the Internet Archive, PCS Networks was a fairly typical boutique consultancy. This…

  • Software Bubbles

    Software Bubbles

    You know what I love about software? For any problem, there’s a solution that will automate doing a half-ass job on the easy parts of the problem, and a bubble based on claims that it will solve the whole problem and a couple of ancillary problems along the way. There’s…

  • Book Review: Learning OpenTelemetry

    Book Review: Learning OpenTelemetry

    Slim volume packed with good stuff, I enjoyed this book. Notably, Observability is defined more practically as the practice of knowing what’s happening instead of the black box outputs definition. There’s a good strong call out against MELT-style thinking. This is the idea that there’s three (or four, or N)…