Tag: Sales
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Licensing thoughts, round two
License Models Suck got a lot of interesting conversations started (and there’s a roundup page), time to revisit from the customer’s perspective. Let’s also be clear, this is enterprise sales with account reps and engineers: self-service models are for another day. As a vendor, the options I describe seem clearly…
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License models suck
Most license models suck in some way: Flat rate sucks for the vendor because it leaves money on the table from large customers. This can be acceptable for an inherently limited product model (e.g. per user with a bulk discount), but it is not ideal for scalable enterprise software. Per…
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Imperfect Product
Software vendor people have all sorts of different backgrounds… while lawyers and architects might have pretty similar educations, software people could have been educated in liberal arts or pre-med or hard knocks instead of STEM or EECS. Furthermore, they might have more experience in selling or more experience in servicing,…
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